The toy Digital Product Passport is mandatory from 1 August 2030. The Toy Safety Regulation (EU) 2025/2509 entered into force on 1 January 2026 and, after a 54-month transition, requires a DPP for every toy placed on the EU market from 1 August 2030. This is a confirmed date - on its own regulation, not ESPR. Last verified July 2026.
Toys have a confirmed DPP date, and it comes from a dedicated regulation rather than ESPR. The Toy Safety Regulation (EU) 2025/2509 was published in December 2025, entered into force on 1 January 2026, and applies - including its Digital Product Passport obligation - from 1 August 2030, after a 54-month transition designed to give the toy industry time to implement the passport and remove restricted chemicals. From that date, every toy placed on the EU market must carry a digital product passport with safety and compliance information, accessible via a QR code or other data carrier. So the answer for toys is 1 August 2030, confirmed - not the indicative ESPR windows and not the 2027 battery date (though a toy containing an in-scope battery would also touch the battery rules). This page gives the confirmed answer, the safety and compliance data the toy passport demands, a preparation timeline across the transition, and how DPP Automate imports your toy catalogue and generates each passport so 1 August 2030 is met by importing and mapping, not by manual entry.
Regulation (EU) 2025/2509 on the safety of toys was published in the Official Journal, introducing updated safety requirements and the toy digital product passport. Source: European Commission, toy safety rules.
The Toy Safety Regulation entered into force on 1 January 2026, starting the 54-month transition to full application. Source: European Commission, toy safety rules.
From 1 August 2030 every toy placed on the EU market must have a digital product passport with safety and compliance information, accessible via a data carrier. Confirmed date. Source: European Commission, toy safety rules; Regulation (EU) 2025/2509.
The 1 August 2030 toy DPP obligation applies to all toys placed on the EU market - products designed or intended for play by children under fourteen - and to manufacturers, importers, fulfilment service providers and online marketplaces, which the new regulation brings squarely into scope. Who must comply: the economic operator placing the toy on the market, with explicit new obligations on importers and marketplaces to check that a toy has a valid passport. What is out of scope of this date: the ESPR delegated-act sequence is a separate track; the toy date is set by its own regulation and is confirmed. Note the overlap cases: a toy containing an in-scope battery also touches the Batteries Regulation and its 18 February 2027 passport, and any packaging touches the Packaging Regulation - but the toy DPP itself is 1 August 2030. The long 54-month transition is deliberate: it is the window to implement the passport and remove restricted chemicals.
DPP Automate is built to meet a fixed, catalogue-wide date, and 1 August 2030 is exactly that. You import your toy range via the REST API or the MCP `import_passports` tool - no hand-typed JSON per SKU - and the AI maps your product, safety, conformity and chemical data onto the toy passport schema (Regulation (EU) 2025/2509). Generate a passport from a product image plus your compliance data; Review mode keeps a human approving each draft, Auto mode publishes at scale once mapping is stable. Every field is versioned with provenance back to the test report or declaration of conformity, each passport is signed for independent verification, and the QR resolves through our GS1 Digital Link resolver to a tiered public/restricted record that marketplaces and authorities can check. Records export JSON-LD ready for the European DPP registry. So a toy brand or importer meets 1 August 2030 by importing and mapping across the transition, with marketplaces able to verify passports at listing time.
The 54-month transition looks long, but chemical reformulation and conformity evidence for a full range take years, and marketplaces will demand passports.
Import your toy catalogue, map the safety and chemical fields, and start closing restricted-substance and conformity gaps flagged by the readiness check.
Conformity re-testing and chemical removal need to be well advanced; leaving them late risks non-conforming toys near the date.
Have draft passports for core ranges, run Review mode, and align test reports and declarations of conformity to the passport schema.
From 1 August 2030 a toy without a passport cannot be placed on the market and marketplaces must check - a late scramble risks delisting.
Switch stable ranges to Auto, confirm QR carriers are on toys/labels, and verify registry-ready JSON-LD and marketplace-checkable access.
Full range to passport by 1 August 2030 with conformity and chemical data across many products.
Bulk import, AI mapping onto the toy passport schema, Review-then-Auto rollout, chemical and conformity gaps surfaced by the readiness check.
Range passport-ready across the transition, with signed, marketplace-checkable records.
New importer obligations to verify each toy has a valid passport.
Importer-as-operator workflow with passports issued and QR carriers on labels, verifiable at the border and by marketplaces.
Compliant imports with checkable passports ahead of the date.
Marketplaces will require a valid passport at listing.
Passports generated and resolvable via GS1 Digital Link so a marketplace can verify at listing time.
Listings that pass marketplace passport checks from day one of the obligation.
The recurring questions from teams in this product group, answered with the honest current status - including the uncertainty where it exists.
Run the free readiness check →From 1 August 2030. The Toy Safety Regulation (EU) 2025/2509 entered into force on 1 January 2026 and, after a 54-month transition, requires a digital product passport for every toy placed on the EU market from 1 August 2030. It is a confirmed date set by the toy regulation, not ESPR.
Yes. 1 August 2030 is the application date fixed by Regulation (EU) 2025/2509. Unlike the indicative ESPR sector dates, it is set directly in the toy regulation.
All toys placed on the EU market - products designed or intended for play by children under fourteen. The obligation reaches manufacturers, importers, fulfilment providers and online marketplaces.
A unique identifier and data carrier, safety and compliance information including declaration of conformity and CE evidence, restricted-chemical data, warnings and age-grading, and conformity-assessment references, with public and restricted access layers.
Yes. The regulation places obligations on online marketplaces (and importers and fulfilment providers) around toy safety and the passport, so a valid, checkable passport matters at listing time.
You import your toy range in bulk, the AI maps your safety, conformity and chemical data onto the toy passport schema, and each passport is generated, signed and QR-resolvable with registry-ready JSON-LD - so you meet 1 August 2030 by importing and mapping across the transition.
The 54-month transition sounds long, but chemical reformulation and conformity evidence take years - and marketplaces will demand passports. Run the free readiness check for your toy range, or open the toys DPP guide, and let DPP Automate import and map your products so every toy is passport-ready in time.
